How to Start with Sponsored Product Ads - Amazon Advertising Services
A man dreamed of taking Rajasthani handicrafts out of this desert state to the national spotlight. This is the way Rajasthan Emporium, now situated in the heart of Bangalore was established. Amazon has assisted this shop to take a large share of the industry of handicrafts, despite being in existence for more than 40 years. Amazon helped the owner with the selection of products to catalog. This is only one example of how Amazon helped a company reach niche audiences. There are much more similar to this. You can search google for them all. The businesses could have utilized what resources to make their business visible on the massive e-commerce platform. Amazon Advertising Services mixed with content optimization is the answer. A good example is a company that makes men's grooming products, which uses Amazon advertising to analyze the behavior of consumers. They launched a full-fledged sponsored ads campaign to draw new buyers to their premium range. The company saw a dramatic ris...